Every big religious holiday is known for a specific meal or dessert. Christmas is famous for its turkey and cake. Ramadan for its sweets. Easter for the chocolate eggs, bunnies and other chocolate decorations. Yes, as you can see, it all revolves around sweets, and especially chocolate. Around the world, chocolate at Easter has become a massive money making industry placing it the second highest top selling candy holiday in 2011 at $1.9 billion. But what is the relation between Easter and chocolate? And how Easter holiday serves chocolate shops in the Middle East?